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FAIRFIELD, Conn., Nov. 14, 2007 (PRIME NEWSWIRE) -- Competitive Technologies, Inc. (AMEX:CTT) is announcing the launch of their MC Square product in the U.S. at a media event today at the W New York - Times Square Hotel in New York City. Information has been provided to broadcast and print outlets including CNN, MSNBC, Fox, CNBC, Headline News, Bloomberg, The New York Times and The Wall Street Journal. The revolutionary light and sound system is designed to provide stress relief, and improve verbal memory, learning and attention. CTT has U.S. distribution rights for the patent-pending technology licensed by Thomas Jefferson University of Philadelphia (Jefferson) to Seoul, Korea-based Daeyang E&C, Inc. (KOSDAQ:033030).

"The timing is right for CTT's healthcare strategy promoting products such as MC Square that embrace today's integration of traditional and holistic medical methods for treating illness and pain," said John B. Nano, CTT's Chairman, President and CEO. "CTT's goal is to be at the forefront of this paradigm shift of treating individuals with biophysical as well as biochemical methods. We believe this shift creates dynamic opportunities for CTT. In addition to the MC Square for stress reduction, CTT has the pain management therapy in its portfolio of innovative technologies. Both of these new technologies fulfill the increasing need for biophysical applications in the healthcare market."

The MC Square product will be available at the InMotion store in Grand Central Terminal in New York City, and is currently available online at www.relaxmc.com. CTT had a trial retail-marketing program in place for the MC Square product during October at Time Warner Center's Shops at Columbus Circle in New York City. The product was available for demonstration and sale at that location. Based on the positive results, CTT is now building an aggressive program to attract distributors for product sales and marketing.


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